Archives

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  Digital Influence and Sustainable Practices in Service Industries

  Vol. 1 No. 2 (2025)

  This issue, “Digital Influence and Sustainable Practices in Service Industries,” brings together eight studies on how leadership approaches, digital communities, and experiential learning foster innovation and sustainability. Articles examine transformational and ambidextrous leadership in Chinese SMEs and NEV firms, experiential learning for Thai fashion entrepreneurs, online reference groups’ role in shared green consumption, live-streamers’ impact on purchase intention, and tourism students’ design-thinking awareness. Collectively, they offer evidence-based strategies for leveraging digital platforms and leadership to drive performance, consumer engagement, and sustainable practices.

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  Interdisciplinary Perspectives on Tourism, Digital Transformation, and Education

  Vol. 1 No. 1 (2025)

  This inaugural issue of the journal presents a diverse collection of research exploring the intersections of tourism, digital media, education, and business innovation. The selected papers offer valuable insights into contemporary issues such as the role of digital media in shaping gastronomic travel experiences, community engagement in sustainable tourism, and the challenges faced by international students in language acquisition. Additionally, this volume features studies on digital transformation, including the development of employment and statistical websites, as well as an analysis of students' awareness of online learning platforms. By bringing together interdisciplinary perspectives, this issue aims to contribute to academic discourse and practical applications in tourism, education, technology, and business development.